Co-founder, TUX Creative Co. and TUX Karma - Chairman, TUX Karma
Who better to speak about our board members than their peers? We asked Sarah, TUX Karma's Lead of Development and Operations, to introduce Dominic Tremblay, President of TUX Karma's Board of Directors.
"I've had the privilege of meeting many talented entrepreneurs, and some private company leaders who share a vision of the world rooted in a deep desire for justice and solidarity. However, it's rare to work in the communications industry for a company president with a history of volunteering, activism - Dom hates it when I use this word; his imposter syndrome kicks in as soon as we talk about it! - and who is trying to transform their business model in service of social progress because they genuinely believe it's the right thing to do. This has only happened to me once - with Dominic.
In fact, Dom is very discreet about all of this. It was only by chance, while working with him over the years, that I learned he was heavily involved in the fight against AIDS since the late '80s - in Toronto, by helping to (re)launch the AIDS Walk; in Montreal, as a volunteer in various support structures for families affected by AIDS (Action Sida, Aide Directe Sida), by participating in the organization of Fashion Cares, or supporting the Farha Foundation.
That's why I trust him when he decides to launch a structure like TUX Karma: Dom didn't wait for being engaged to be "in fashion" (hello, "woke washing!") to put his convictions into action. This is what makes him credible when he explains that, in his eyes, a company cannot simply be used to create profit; it must also give back and contribute to improving the society around it. TUX Karma is one of the outcomes of this vision: a sustainable structure protected to ensure ongoing engagement and impact.
Ultimately, this way of doing things resembles Dom well: he's an entrepreneur, a man of action who needs to feel that things move forward when he gets involved. We can only rejoice in seeing all the great people he's bringing with him!"